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Effective performance management is at the heart of organizational success, delivering able and motivated employees who are aligned to an organization's values and goals. Using a combination of case studies, interviews, tools and diagnostic questionnaires, Performance...
Does your CV have the X factor? Do you want your CV to impress potential employers and show them exactly what they want? Ultimate CV, now in its 5th edition and part of the successful Ultimate series, provides you with the key guidance you need to create an...
Does your cover letter have the X factor? How can you make sure that it communicates what employers really want? Ultimate Cover Letters, from best-selling author and careers expert Martin John Yate, describes how to write the very best cover letters, helping you to open...
Implementing Key Account Management is a highly practical handbook that guides readers through the realities of rolling out a functional key account management programme. The book offers an integrated framework for key account management (KAM) that businesses can use to...
FINALIST: Business Book Awards 2019 - Sales and Marketing Category Virtually all consumer-facing businesses talk about putting the customer first, but in reality, few deliver on this as effectively as they could. 100 Practical Ways to Improve Customer Experience walks...
In a fast-paced and innovative world, traditional training methods can no longer be relied on to improve performance, engagement or promote behavioural change. Experience-based learning, in which the experience is central to the learning process, is more affordable,...
Assessment Centre Success is your road map to mastering the skills, exercises and challenges that you'll be faced with when trying to secure that prized job offer. AnAssessment Centre can be daunting: you are likely to face a full day of challenging exercises, tests and...
Do you need to prepare for an aptitude test for an interview or selection process?Do you want to practise and improve your scores? Ultimate Aptitude Tests, now in its fourth edition and part of the best-selling Ultimate series, is the largest and most comprehensive book...
Understand content marketing best practice from a new perspective with exclusive insight and contributions from leading academics, experts, global thought leaders and influencers in the industry on key topics, to create a truly unique resource - including a foreword by...
Retaining brand relevance is fundamental to organizational success, and an increasing challenge that high-level marketing professionals now face. In the past, many have responded with product or price-based competition, yet this can only propel a brand so far when it...
FINALIST: Business Book Awards 2018 - HR and Management CategoryIn an increasingly volatile and complex world, it is crucial that organizations optimize leadership development so that employees in leadership positions have the right skills to operate successfully....
Service design is the activity of utilizing resources and people to build and sustain services that not only meet customers' needs, but also add that little bit of magic or true competitive advantage. In an overcrowded marketplace there is often little opportunity to...
Packaging has a major impact on supply chain performance, as it affects all logistics activities in supply chains. Effective and efficient packaging can significantly improve the performance of companies by generating value and reducing costs and the negative...
Examine luxury branding on a global scale, with more than fifty cutting edge contributions from the foremost thought leaders in luxury management and marketing.The Management of Luxury, second edition, presents a unique snapshot of best practice insights into the...
Logistics accounts for around 9-10% of global CO2 emissions and will be one of the hardest economic sectors to decarbonize. This is partly because the demand for freight transport is expected to rise sharply over the next few decades, but also because it relies very...
Cyber Wars gives you the dramatic inside stories of some of the world's biggest cyber attacks. These are the game changing hacks that make organizations around the world tremble and leaders stop and consider just how safe they really are. Charles Arthur provides a...
It is estimated that between 2 and 5 per cent of global GDP (over $3 trillion) is laundered by criminals around the world every year. Once thought to be a problem which only affected banks and the financial services sector, high profile cases, such as the recent leak of...
Supply Chain Strategy and Financial Metrics is a step-by-step guide to balancing the triangle of service, cost and cash which is the essence of supply chain management.Supply chains have become increasingly strategy-driven, and thisSupply Chain Triangle approach puts...
Whilst the maritime container business has been studied in depth, the impact on shippers and how shippers deal with the given challenges has not been fully examined. Container Logistics bridges this gap and looks at the maritime business from a customer's perspective....
FINALIST: Business Book Awards 2019 - Leadership CategoryBusiness leaders' audiences - their customers, competitors and employees alike - live and breathe social media. In our hyperconnected culture, social media is the glue that allows us to stay connected to...
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