All ebooks by Olaf Reinhold in PDF and EPUB
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All ebooks by Olaf Reinhold in PDF and EPUB


2  Book(s)
Download this eBook Social Customer Relationship Management
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Social Customer Relationship Management

Rainer Alt , Olaf Reinhold

Social media has received considerable attention, and many potential benefits, as well as concerns, are now being discussed. This book explores how social media can successfully support business processes in marketing, sales and service in the context of customer...

Publication date: 2019-08-29
Format: PDF, ePub
Publisher: Springer
Collection: Management for Professionals
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£39,99
Download this eBook Social Customer Relationship Management
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Social Customer Relationship Management

Rainer Alt , Olaf Reinhold

Dieses Buch zeigt wie die Verbindung von Social Media mit Customer Relationship Management (CRM) Perspektiven für Marketing, Verkauf und Service schafft. Es kombiniert dazu Grundlagenwissen und Fallbeispiele. Für das Social CRM identifizieren die Autoren vier...

Publication date: 2016-12-28
Format: PDF, ePub
Publisher: Springer Gabler
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£23,99

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