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How can brands attract and retain customers more effectively by understanding people's emotional motivations?Brand Desire is a strategic playbook for business leaders, branding professionals and students who want proven techniques to achieve measurable results through...
How do you stay compliant, confident and current as an assessor in vocational training? The Vocational Assessor Handbook is the definitive guide for assessors, trainee assessors, verifiers, trainers and educators delivering workplace qualifications, NVQs,...
Are you using neuroscience to lead change that improves performance and resilience? Neuroscience for Organizational Change by Hilary Scarlett is a strategic guide for senior leaders and executives who want to apply the latest brain science to drive engagement,...
How can you build a social media strategy that outlasts trends and delivers real impact?Social First Brands is a practical guide for mid-career marketing professionals who want to develop strategies that create authentic connections, strengthen brand credibility and...
How can senior leaders leverage internal communication to steer their organizations confidently through a crisis?Internal Communication in Times of Crisis is a strategic, authoritative guide for executives and communication professionals responsible for reputation,...
Looking to understand the science behind modern shopping and lead retail innovation?The Science of Shopping is a practical and aspirational guide for mid-career retail professionals ready to develop strategies that drive growth and customer engagement, written by global...
How can senior travel leaders unlock lifelong value by building loyalty among youth travellers?Creating Loyalty in Youth Travel provides a strategic guide for executives aiming to capitalize on this vital market segment. Written by Stephen Lowy, an expert in youth...
Are you unlocking the full potential of your teams? Building Top-Performing Teams by Lucy Widdowson and Paul J Barbour is a strategic guide for leaders, executives and coaches who want to maximize collaboration, engagement and performance across diverse, multi-skilled...
How can your supply chain drive sustainability and competitive advantage? Circular Supply Chains by Deborah Dull is a practical guide for supply chain managers, analysts and strategists looking to shift from linear processes to circular, regenerative operations. As...
Transform your leadership mindset and move from competent manager to standout leader. The Mindset of Success is your guide to making the leap. It shows how high-performing leaders think and act differently from good managers, and how you can adopt the same mindset to...
What are the key principles and emerging practices shaping the future of food logistics and supply chain management? Food Supply Chain Management and Logistics by Samir Dani is a comprehensive guide for undergraduate and postgraduate students studying logistics, supply...
How can organizations develop procurement strategies which drive performance and deliver stakeholder value? Leading Procurement Strategy by Remko van Hoek, Carlos Mena and Martin Christopher is a practical guide for procurement directors and senior leaders responsible...
How can you scale a brand globally while staying true to its core?Brand Global, Adapt Local is a practical guide for mid-career marketing professionals who want to develop strategies that deliver impact in diverse markets. Written by global brand experts Katherine...
How can senior leaders harness cultural relevance to drive resilient, future-ready brands?Culture-Led Brands offers a strategic, authoritative framework for executives navigating today's complex business environment. Written by globally renowned brand-builder, Leila...
FINALIST: American Book Fest Best Book Awards 2025 - Business: TechnologyIs immersive tech just hype, or your next strategic advantage? Reality Check is a practical guide for senior leaders, strategists and innovation professionals who want to understand how virtual,...
International best seller, The Luxury Strategy: Break the rules of marketing to build luxury brands, written by two of the world's leading voices on luxury, Jean-Noël Kapferer and Vincent Bastien, has now cemented its position as the global authority and reference book...
Data is everywhere in business, but knowing how to interpret it is the skill that sets successful professionals apart.How to InterpretData is your essential guide to understanding and using information with confidence. Learn how to spot patterns, separate insight from...
Ready to build a strong foundation in B2B marketing and start delivering real results?B2B Marketing Essentials, written by B2B marketing expert Kate Mackie, is designed to help early career marketers understand how B2B marketing works. Clear and practical, this book...
WINNER: American Book Fest Best Book Awards 2025 - Business: Marketing & AdvertisingDISTINGUISHED FAVORITE: NYC Big Book Award 2025 - Marketing & Public RelationsHow can marketers rebuild trust in a crowded, data-driven world?Human-Centered Marketing is a practical...
A strong marketing plan can turn a great idea into lasting success. How to Write a Marketing Plan is your step-by-step guide to creating a clear, effective and results-driven plan. Learn how to carry out a marketing audit, set objectives, manage budgets and build...
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